CRM Features - CRM Software For Small Business

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CRM Features

There are many methods of implementing CRM software; off-the-shelf, managed, outsourced or even bespoke but the primary features are largely the same.

Let’s look at the individual sections of CRM and the typically associated features.

Sales Force Automation

  • Opportunity Management
  • Contact Management
  • Account Management
  • Forecasting
  • Quotes & Contracts
  • Outlook Plug-In
  • Mobile Solutions
  • Dashboards

Customer Support

  • Case Management
  • Inbound Email
  • Knowledgebase
  • Bug Tracking
  • Self-Service Portal

Reporting

  • Marketing Analytics
  • Dashboards
  • Sales Trends
  • Customer Profiles
  • Case Reports

Marketing Automation

  • Multi-Channel Campaigns
  • Campaign Wizard
  • Email Marketing
  • Web-to-Lead Forms
  • Lead Management
  • Marketing Analytics

Collaboration

  • Email Client
  • Project Management
  • Outlook Plug-In
  • Mobile Solutions
  • Activity Management

Platform

  • Team Management
  • Access Control
  • Workflow Management
  • Layout Editor
  • Custom Fields
  • Module Builder
  • Module Loader
  • Homepage Layout
  • Dashlets
  • Exchange Apps

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